Health and Wellness the Future of Jamaica’s Growing Tourism Industry

Appearing virtually at the 5th staging of the Jamaica Health and Wellness Tourism Conference at the Montego Bay Convention Centre on November 16, 2023, Minister of Tourism, Hon. Edmund Bartlett, said developing the health and wellness subsector was among the ministry’s growth strategy goals, “offering visitors an unmatched value proposition, based on innovation, diversification, and differentiation of our tourism product.”

He said this form of differentiation would produce tourism experiences that could not be replicated by other destinations.

“The richness of our biodiversity and the potential for nutraceutical products that are in demand and offer so much possibility for health and wellness put Jamaica as a premier destination in the Caribbean in particular, as we are the country with perhaps more offerings for health and wellness than all the English-speaking Caribbean islands combined,” said Mr. Bartlett.

Source: eturbonews.com